C.S. Lewis College Logo

A little while back I had the opportunity to work on brand identity concepts for C.S. Lewis College, which is currently scheduled to commence instruction in Fall 2012 in Northfield, Massachusetts. I’m a big C.S. Lewis fan so this was a fun project. Ultimately they went with a typographic solution, but here are some studies that I thought were interesting.

I collaborated with my good friend and illustrator, Luke Daab, on these last two concepts. As a reference to Aslan from The Chronicles of Narnia books, we incorporated a secret lion into the illustration. Can you see it?