Led by its famously, furry cast, Sesame Street has been helping kids grow smarter, stronger, and kinder since it first hit the airwaves in 1969. In honor of its 50th Anniversary, Mattson Creative proudly partnered with Sesame Workshop to mark the historic occasion with an unforgettable assortment of colorful product concepts, eye-catching animations, and a bold new logo that playfully celebrates the cultural and educational impact of this globally beloved brand.