Rogue Octopus Brand Identity

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We recently designed a simple brand identity system for Seattle-based music licensing group, Rogue Octopus. We worked closely with Sub Pop expat, Jen Czeisler to realize her vision for the new brand. The result is simple, striking and unexpected.

 

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We designed a double-sided letterpressed business card which was printed impeccably by our friends at Studio On Fire. 110lb. Crane Lettra Flourescent White duplexed with 100lb. French Pop-Tone Razzle Berry cover to get to an overall weight of 210lb. The tentacles on both sides of the card are tonal impressions and the type on the back is engraved white ink.

 

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- Ty + 1.2.14 | 11:04 am

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- ramdin + 2.11.14 | 9:38 pm

Gorgeous brand identity! Very impressive. I saw Jen’s card recently and have been actually carrying it around because I love it so much. I love the quality of the letterpress and card stock too.

- margaret + 2.19.14 | 1:26 pm

I was wondering what typefaces you used for this project?
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Mattson Creative Logos

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We’re honored to have several of our logos featured in two new books published by Rockport. Both available on Amazon.

- Ty + 12.16.13 | 1:45 pm

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Mattson Creative in Logo Lounge 7

We have 6 logos featured in LogoLounge Volume 7! We’re honored to have these designs included in the best-selling series. Below are the winning entries.

 

- Ty + 12.14.12 | 2:15 pm

1 Comments

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Mattson Creative in LogoLounge 7

The winning entries have been announced and 6 of our logos will be featured in LogoLounge Volume 7! We’re honored to have these designs included in the best-selling series. The book will be out next year, but you can see the selected logos below.

- Ty + 9.19.11 | 3:52 pm

3 Comments

very cool congrats!

- steve + 9.19.11 | 4:13 pm

Once again Ty, you’ve given me another piece of awesome work to watch till 4am! I’ve always seen Saul Bass in your work, but now, its really come to life! Amazing work as always!

- Chris Hernandez + 9.21.11 | 1:15 pm

loving the Market Flats logo! very nice.

- Alexis + 10.17.11 | 9:42 am
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Natalie Ebnet Logo & Business Cards

Usually when I’m working on a logo project I’ll do hundreds of sketches, explore a wide variety of executions, and then work through multiple rounds of revisions with the client to get to the best solution. But every once in a while I’ll have a project like this, where the logo almost designs itself.

I got a call from Natalie Ebnet, a talented editor who’s worked on shows for NBC, CBS, VH1, TLC, Discovery and others. She wanted to develop a brand identity and business cards. I had the idea for the logo while we were talking on the phone and showed her the concept the next day. She loved it, and that was it. One idea. No revisions. Done.

We applied the logo very simply to business cards. The cards are a 2.5″ square and are printed on 110lb. Crane Lettra Flo White which we duplexed to get to 220lbs, so they are extremely thick. Because the logo is so colorful, we used 4 color offset printing on the front and a printed a spot color on the back. We just got them back from the printer this week and they turned out great!

 

- Ty + 7.20.11 | 11:26 am

7 Comments

Whoa. Those are solid! Love the concept and the execution, Ty. Well done, sir.

- Ben + 7.22.11 | 8:40 am

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- Matt + 7.25.11 | 12:57 pm

man, these are so brilliant. wow. well done. out of curiosity, what size run of these cards did you do?

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