Harvest is an annual summer event in Southern California. A modern incarnation of the old-time, big-tent spiritual revivals, the gathering attracts thousands of people each year. Traditionally the event is hosted at Angel Stadium, but this year, Harvest will also expand to Los Angeles for one night at Dodger Stadium. For this year’s campaign, I was asked to create a poster series that would celebrate both the Anaheim and the Los Angeles events.
This was a really fun project because I had designed the branding for their campaign back in 2001. I was fresh out of school and it was one of my very first projects. So it was neat for me to approach the same design challenge, ten years later.